Until January 15, Amex Platinum runs a most generous offer: 100,000 points sign-up bonus for new card holders who spend £10,000 in the first 6 months of membership.
There’s been a few changes to the Amex Platinum since the last time we talked about it. The dining benefit increases by £100 to £400/year in 2025 while the £100/year Harvey Nichols benefit ends on June 30, 2025. But the bigger news is the huge 80,000 Membership Reward points sign-up bonus offered until January 15. The bonus increases, at no cost to you, to 100,000 if you are referred by someone. There’s a link below.
And unlike the last year’s offer, where 80,000 were awarded immediately after meeting the spend threshold and the rest one year later, now all the points are awarded at once.
While some consider to the change in benefit structure to be a net negative, I like it. For me, the HN benefit was leading to either buying small things I didn’t really need or overspending on something bigger. I feel I can better use that money for dining.
A noteworthy bonus is that Amex is continuing its 20% off promo on a large number of restaurants (list here) in 2025.
Some of the other benefits
- 1 point for each £1 spent. Points are valued at 1p each, making it equivalent to 1% cashback on all spend
- Comprehensive travel insurance
- Unlimited airport lounge access through PriorityPass
- Amex offers. Typically 10-20% of the purchase price in statement credits at specific retailers
- Free additional card. The primary card holder is financially responsible for both cards but this allows you to offer lounge access and travel insurance to another person. In addition, some Amex offers can be used separately on each card
- Automatic Marriott, Radisson, Meliá and Hilton status
January 2025 update: the lounge access will soon be more valuable with British Airways making it harder to reach Silver status from 2025. The full BA changes are here but in brief, one now has to spend £7,500, excluding airport charges and government taxes, to reach BA Silver and gain lounge access.
Option 1: 100,000 Points Sign Up Bonus
The referral link for the 100,000 points sign up bonus is below.
Option 2: 80,000 Points Sign Up Bonus + £100
Although on paper the extra 20,000 points are better than £100, you may prefer a more balanced reward. TopCashback (TCB) is running a promotion offering £100 for Platinum sign-ups (TCB simply passes the commission they get from Amex to you). Create a free TCB account if you don’t have one by clicking the link below. This link gives you an extra £10, for a £110 total. The Amex offer is here.
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